With over a decade of experience in branding and marketing agencies, he has helped more than 30 companies on their journey to a more valuable future..
Rodrigo Ez, born in 1981 in Lanzarote, Spain, is a passionate brand strategist. He has lived in Austria since 2010, where he has made his home. His main interests are in outreach, branding, marketing, and storytelling. Rodri- go needs to take responsibility to give his best. He has extensive experience working in teams, especially on challenging projects with tight deadlines.
Rodrigo has a multidisciplinary background, which he considers his greatest strength. He grew up unconventionally. Being part of the generation that discovered the first personal computers in his childhood opened up a
world of possibilities to create and communicate. From an early age, he was involved in programming and developed animations and small games in the BASIC language. Always analytical and obsessed with structure and repetition, he created his first corporate design at the age of 11, igniting his passion for storytelling, information dissemination, and creative work.
In 1995, at the age of 14, he moved to Madrid, where he
he studied computer science and worked in the field of analytical testing systems and integration from 2006 to 2010. Rodrigo has always had a foot in both worlds: computer analysis and creativity. During his computer science studies, he has always done projects and training in graphic design, illustration, film, and web development.
This overlap between his analytical and creative profiles quickly led his career to focus on brand strategy, marketing, and branding. In 2010, he and his wife, Martina Perez-Ra- merstorfer founded Studio Perez-Ramerstorfer in Vienna. The studio specializes in branding, naming, and visual communication, with a focus on analysis and strategy. During this time, which lasted until 2015, Rodrigo gained extensive experience and had the opportunity to work on projects for well-known companies and institutions, such as the Technical University of Vienna, the Vienna Business Agency, the City of Vienna, the Filmarchiv Austria, the Viennese Adult Education Centers, the Federal Association "Innovative Buildings," the ecclesiastical association "Alevites Austria," the Catholic Church of Austria and the Umweltdachverband.
During this time, Rodrigo also led creative teams, both small and large, such as in the project LISI the house, initiated by the Federal Ministry of Transport, Innovation, and Technology and developed by TU Vienna, FH St. Pölten, FH Salzburg and
AIT was developed. More than 100 people, including students, participated. The project was submitted to the California Solar Decathlon, an international competition organized by the U.S. Department of Technology. Thanks to Rodrigo's work and collaboration with students in
"LISI the House" won first place in the communication category. In addition, he has produced outstanding work, such as the video campaign and the image film for the 125th anniversary of the Vienna Adult Education Centers. He also won several awards for his work on the new branding of the "Balcón del Mar" hotel as "The Island and the Sea", which included a 212 m2 backlit mural portraying more than 100 people for the restaurant. This project was awarded the prize for the best renovation and sustainability project by the Spanish Ministry of Tourism.
Rodrigo has a great passion for public relations and has given numerous presentations and lectures on identity, marketing, and communication at universities such as TU Vienna and in companies. This experience led him to be invited to teach as a lecturer at FH St. Pölten, which he combined with his work for clients for five years, from 2013 to 2015. His work has been published in several books and magazines, including the book "Start me UP!" by Die Gestalten Verlag.
In 2015, given the complexity and size of the projects and clients he faced, Rodrigo realized that the time was ripe for Perezramerstorfer to transition from a studio to an agency. However, for personal reasons, the transition was postponed, and they moved to Altenberg near Linz, Martina's place of residence. During this time, Perezramerstorfer focused on smaller projects, while Rodrigo
took on the role of Creative Director and Brand Strategist at large agencies in the region to gain experience in the marketing field. From 2015 to 2020, he worked in communication agencies like Fredmansky, advertising agencies like Gruppe am Park, and marketing agencies like Lunik2.
During this time, Rodrigo realized other outstanding projects in branding and naming, such as the new brand positioning for Energie Spar Messe under the slogan "We build", the brand conception for "Moon Power", the mobility brand of Allmobil Porsche, and his work for the startup "Oktav". He also applied his expertise in marketing strategy as art director and creative director for marketing campaigns in various media, be it digital, performance, print, or TV. His clients include Hofer, Leitl, Tractive, Bad Ischler Salz, Stiwa, Tencel, Neubau, Laska, and Volksbank OÖ.
Together with Yuhsuke Akamatsu and Martina Perez Ramerstorfer, 2020 marks the beginning of the transformation of Perezramerstorfer Studio into the value-driven marketing agency Tomorrow brands, an agency with the clear goal of transforming marketing into a simple, data-driven, step-by-step and enriching process, thanks to to the development of tools and services based on the power of data science, and the integration of branding, marketing, and storytelling anality methods.
The marketing agency
for tomorrow.
Located in a small village in
Upper Austria