→ GOAL
What is the goal of the module and analysis?
The Market Value Module offers an in-depth analysis of your market, empowering you to prioritize your portfolio of products or services and target the right audience. This enables you to establish a commanding market position while identifying new opportunities and trends that will inform your strategic decisions, driving growth and maximizing profitability.
→ POSSIBLE SYMPTOMS
WHEN DO WE RECOMMEND
TO START A MARKET VALUE MODULE?
↓
You are a new brand or existing brand/company without a clear market position
↓
You have lost or want to optimize your positioning in a specific market
↓
Mission or vision is missing
↓
You offer new products or services that no longer fit the market of your mission or vision
↓
You need to analyze whether a change in the brand hierarchy is necessary
↓
Need to define which services and products are attractive for which customers
Uncover the best solutions, products, or services to offer and to whom with a targeted report
→ OUTCOME
WHAT I GET
→ Brand's mission and vision as a decision-making tool
→ Analysis of the competition
→ Define and prioritize long- and short-term market objectives
→ Define and prioritize the offer of current and potential services and products
→ Definition and prioritization of target groups
(who is our main target group and on which products and services should we focus our offer to them)
→ ROADMAP
HOW IT WORKS
→ Simple step-by-step process: based on a clear methodology
Participants: Decision Makers
Tomorrow Brands: Brand Strategy Consultant and Project Lead
Client: Depending on the situation, CEOs and/or founders, and/or marketing managers
→ Minimum 15 working days
→ of which 1-2 module working days with the client
→ 3 meetings together with the client (kickoff and conclusion)
Part 1
→ Kick-off meeting
→ gathering* and data collection
→ preparation of data by Tomorrow Brands
→ ½ - 1 working day with the client
Part 2
1 module working day with the client
Part 3
Conclusion (workup) and Conclusion Meeting
*The gathering part only has to be done once and not every time a new module is made.
→ Solution Value Module
Nice to have (recommend)
→ Brand Value Bundle
Any questions?
Martina Perez-Ramerstorfer
+43 (0)7230 / 21 222
post@tomorrow-brands.com
The marketing agency
for tomorrow.
Located in a small village in
Upper Austria