"The construction market faces stagnation, creating challenges for those seeking to build or renovate homes due to limited bank credit and soaring material prices. We need a discount campaign that facilitates their projects to become a reality. Emphasizing the unique trust associated with our brand, being the sole company in Austria with widespread regional production, is crucial."
REKORD FENSTER X TOMORROW BRANDS
CAMPAIGN 2023 - The window from Michi
TV SPOT
FEATURE VIDEO ONLINE
TESTIMONIALS VIDEO ONLINE
RADIO SPOT
ONLINE BANNER
PRINT/OOH
MAIN SUJET FOTOSHOOTING
BTS
Before launching the campaign, we established a specific target using tangible performance, lead, offer, and sales data. The comprehensive campaign, spanning TV, online platforms, banners, radio, and print, met and exceeded expectations, showcasing a remarkable impact across all metrics and surpassing initial data-based projections.
Project Team
Christina Farcher
Marketing Leitung
REKORD Fenster
Jenniger Sucher
Marketingteam
REKORD FENSTER
Carmen Freudenthaler
Marketingteam
REKORD FENSTER
Melissa Schähs
Marketingteam
REKORD FENSTER
Bianca Siegl
Performance
506
Andreas Frei
Tonstudio
Studio Frei
Daniel Stadler
Tonstudio
Frame Records
Rafael Kotschy
Off Stimme
Kotschy Film
Joschi Peharz
Off Stimme
Julian Kumpusch
Off Stimme
Manuel Bauer
DP
Das Narrativ
Gert Perauer
Fotograf, FPV Drohnenpilot, Videocreator
Daniel Hollerweger
Color Grading
Embel Studio Post
Rodrigo Ez
Brand Strategy and Concept
Tomorrow Brands
Martina Perez-Ramerstofer
Art Director
Tomorrow Brands
Yuhsuke Akamatsu
Digital & Content Production
Tomorrow Brands
Credit: Michael Feichtner, Peter Neuner, Florian, Daniel, Karin, Grandur
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